Cravens, D. W. (2006). Strategic marketing (8th ed.). McGraw Hill, Irwin.
Chicagoスタイル(17版)引用形式Cravens, David W. Strategic Marketing. 8th ed. Boston: McGraw Hill, Irwin, 2006.
MLA(9版)引用形式Cravens, David W. Strategic Marketing. 8th ed. McGraw Hill, Irwin, 2006.
警告: この引用は必ずしも正確ではありません.