Wilmshurst, J., & Mackay, A. (1999). The fundamentals of advertising (2nd ed.). Butterworth-Heinemann.
Copiat
No s'ha pogut copiar
Cita Chicago (17th ed.)
Wilmshurst, John, i Adrian Mackay. The Fundamentals of Advertising. 2nd ed. Boston: Butterworth-Heinemann, 1999.
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Cita MLA (9th ed.)
Wilmshurst, John, i Adrian Mackay. The Fundamentals of Advertising. 2nd ed. Butterworth-Heinemann, 1999.
Copiat
No s'ha pogut copiar
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