Cita APA (7a ed.)
Kotler, P. (1983). Principles of marketing (2nd ed.). Prentice-Hall.
Cita Chicago Style (17a ed.)
Kotler, Philip. Principles of Marketing. 2nd ed. London: Prentice-Hall, 1983.
Cita MLA (9a ed.)
Kotler, Philip. Principles of Marketing. 2nd ed. Prentice-Hall, 1983.
Precaución: Estas citas no son 100% exactas.