Cita APA
Kotler, P. (1989). Principles of marketing. (3rd ed.). Prentice Hall.
Citación estilo Chicago
Kotler, Philip. Principles of Marketing. 3rd ed. New Delhi: Prentice Hall, 1989.
Cita MLA
Kotler, Philip. Principles of Marketing. 3rd ed. Prentice Hall, 1989.
Warning: These citations may not always be 100% accurate.