Principles of marketing /

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Bibliographic Details
Main Author: Kinnear, Thomas C., 1943-
Other Authors: Bernhardt, Kenneth L., 1944-
Format: Book
Language:English
Published: Glenview, Ill. : Scott, Foresman/Little, Brown Higher Education, c1990.
Edition:3rd ed.
Series:Scott, Foresman series in marketing
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Athi-River Campus: Reference Section

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