Czinkota, M. R., & Ronkainen, l. A. (1990). International marketing (2nd ed.). Dryden.
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Chicago Style (17th ed.) Citation
Czinkota, Michael R., and lkka A. Ronkainen. International Marketing. 2nd ed. Chicago: Dryden, 1990.
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MLA (9th ed.) Citation
Czinkota, Michael R., and lkka A. Ronkainen. International Marketing. 2nd ed. Dryden, 1990.
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Warning: These citations may not always be 100% accurate.