Hollensen, S. (2004). Global marketing: A decision-oriented approach (3rd ed.). Financial Times.
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Chicago Style (17th ed.) Citation
Hollensen, Svend. Global Marketing: A Decision-oriented Approach. 3rd ed. New York: Financial Times, 2004.
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MLA (9th ed.) Citation
Hollensen, Svend. Global Marketing: A Decision-oriented Approach. 3rd ed. Financial Times, 2004.
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Warning: These citations may not always be 100% accurate.