Zikmund, W. G., & D'Amico, M. (1986). Marketing (2nd ed.). Wiley.
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Chicago Style (17th ed.) Citation
Zikmund, William G., and Michael D'Amico. Marketing. 2nd ed. New York: Wiley, 1986.
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MLA (9th ed.) Citation
Zikmund, William G., and Michael D'Amico. Marketing. 2nd ed. Wiley, 1986.
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Warning: These citations may not always be 100% accurate.