Cita APA
Keegan, W. J. (2002). Global marketing management (7th ed.). Prentice Hall.
Citación estilo Chicago
Keegan, Warren J. Global Marketing Management. 7th ed. New York: Prentice Hall, 2002.
Cita MLA
Keegan, Warren J. Global Marketing Management. 7th ed. Prentice Hall, 2002.
Warning: These citations may not always be 100% accurate.