Keegan, W. J. (2002). Global marketing management (7th ed.). Prentice Hall.
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Citación estilo Chicago
Keegan, Warren J. Global Marketing Management. 7th ed. New York: Prentice Hall, 2002.
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Cita MLA
Keegan, Warren J. Global Marketing Management. 7th ed. Prentice Hall, 2002.
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Warning: These citations may not always be 100% accurate.