Cita APA (7a ed.)
Lovelock, C. (2004). Services marketing: People, technology, strategy (5th ed.). Prentice Hall.
Cita Chicago Style (17a ed.)
Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5th ed. New Jersey: Prentice Hall, 2004.
Cita MLA (9a ed.)
Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5th ed. Prentice Hall, 2004.
Precaución: Estas citas no son 100% exactas.