Cita APA
Lamb, C. W., Hair, J. F., & McDaniel, C. D. (1992). Principles of marketing. College Division, South-Western Pub. Co..
Citación estilo Chicago
Lamb, Charles W., Joseph F. Hair, and Carl D. McDaniel. Principles of Marketing. Cincinnati, Ohio: College Division, South-Western Pub. Co., 1992.
Cita MLA
Lamb, Charles W., et al. Principles of Marketing. College Division, South-Western Pub. Co., 1992.
Warning: These citations may not always be 100% accurate.