Marketing planning & strategy /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Cincinnati :
South-Western Publishing Co.,
c1981.
|
Subjects: | |
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MARC
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100 | 1 | |a Jain, Subhash C. | |
245 | 1 | 0 | |a Marketing planning & strategy / |c by Subhash C. Jain. |
260 | |a Cincinnati : |b South-Western Publishing Co., |c c1981. | ||
300 | |a xiv, 652 p. | ||
500 | |a Includes index. | ||
650 | 0 | |a Marketing. | |
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