Corporate reputation, the brand & the bottomline : powerful proven communication stategies for maximizing value /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London :
Kogan Page,
2005.
|
| Edition: | 3rd ed. |
| Subjects: | |
| Tags: |
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| 100 | 1 | |a Haywood, Roger. | |
| 245 | 1 | 0 | |a Corporate reputation, the brand & the bottomline : |b powerful proven communication stategies for maximizing value / |c Roger Haywood. |
| 250 | |a 3rd ed. | ||
| 260 | |a London : |b Kogan Page, |c 2005. | ||
| 300 | |a xvi, 320 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Corporate image. | |
| 650 | 0 | |a Public relations. | |
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