Pearce, J. A., & Robinson,Richard B. (1994). Formulation, implementation and control of competitive strategy (5th ed.). Irwins.
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Citação norma Chicago
Pearce, John A., and Robinson,Richard B. Formulation, Implementation and Control of Competitive Strategy. 5th ed. Illinois: Irwins, 1994.
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Citação norma MLA
Pearce, John A., and Robinson,Richard B. Formulation, Implementation and Control of Competitive Strategy. 5th ed. Irwins, 1994.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.