APA (7th ed.) Citation

Smith, P. R., & Taylor, J. (2004). Marketing communications: An integrated approach (4th ed.). Kogan Page.

Chicago Style (17th ed.) Citation

Smith, P. R., and Jonathan Taylor. Marketing Communications: An Integrated Approach. 4th ed. London: Kogan Page, 2004.

MLA (9th ed.) Citation

Smith, P. R., and Jonathan Taylor. Marketing Communications: An Integrated Approach. 4th ed. Kogan Page, 2004.