Marketing in the service sector /

Míreanna comhchosúla

• Relationship marketing in services
  Foilsithe / Cruthaithe: (2002)
• Services marketing : people, technology, strategy /
  de réir: Lovelock, Christopher
  Foilsithe / Cruthaithe: (2011)
• Services marketing : managing the service value chain /
  de réir: Bruhn, Manfred
  Foilsithe / Cruthaithe: (2006)
• Services marketing : integrating customer focus across the firm /
  de réir: Zeithaml, Valarie A.
  Foilsithe / Cruthaithe: (2009)
• Service marketing : people, technology, strategy /
  de réir: Lovelock, Christopher
  Foilsithe / Cruthaithe: (2011)