Imaxe de Portada

Código QR

Marketing in the service sector /

Gardado en:

Detalles Bibliográficos
Autor Principal:	Rathmell, John M.
Formato:	Libro
Idioma:	inglés
Publicado:	Massachusetts : Winthrop, 1974.
Subjects:	Marketing > States. Service industries > United States.
Tags:	Engadir etiqueta Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

Títulos similares

Relationship marketing in services
Publicado: (2002)

Services marketing : people, technology, strategy /
por: Lovelock, Christopher
Publicado: (2011)

Services marketing : managing the service value chain /
por: Bruhn, Manfred
Publicado: (2006)

Services marketing : integrating customer focus across the firm /
por: Zeithaml, Valarie A.
Publicado: (2009)

Service marketing : people, technology, strategy /
por: Lovelock, Christopher
Publicado: (2011)

Service marketing : people, technology, strategy /
por: Lovelock, Christopher
Publicado: (2011)

Services marketing and management
por: Gilmore, Audrey
Publicado: (2003)

Marketing plans for services a complete guide /
por: McDonald, Malcolm
Publicado: (2011)

The financial services marketing handbook tactics and techniques that produce results /
por: Ehrlich, Evelyn, 1950-
Publicado: (2012)

Market orientation and service firm performance a research agenda /
Publicado: (2002)

Services marketing : people, technology, strategy /
por: Wirtz, Jochen
Publicado: (2016)

Service marketing in Ghana : a customer relationship management approach /
por: Kuada, John, et al.
Publicado: (2014)

Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
por: Schultz, Mike, 1974-
Publicado: (2013)

Marketing plans for service businesses a complete guide /
por: McDonald, Malcolm
Publicado: (2006)

An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited /
por: Mwangi, Danson Ndungu Kariuki
Publicado: (2010)

Output measurement in the service sectors
Publicado: (1992)

Services--the export of the 21st century a guidebook for US service exporters /
Publicado: (1997)

Emerging perspectives on the marketing of financial services
Publicado: (2007)

Promotion of services
Publicado: (2002)

Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
por: Halinen, Aino, 1961-
Publicado: (1997)

Productivity in the U.S. services sector new sources of economic growth /
por: Triplett, Jack E.
Publicado: (2004)

Financial markets and financial services ensuring growth, enhancing value /
por: Desai, Vasant
Publicado: (2009)

An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited /
por: Mwangi, Danson Ndungu Kariuki
Publicado: (2010)

Marketing financial services online how banks & brokerages use the web to get more accounts.
Publicado: (2003)

Global trends and challenges in services
Publicado: (2006)

Effective client management in professional services : how to build successful client relationships /
por: Berkovi, Jack
Publicado: (2014)

Information marketing
por: Rowley, J. E.
Publicado: (2006)

Who's buying household furnishings, services and supplies /
Publicado: (2013)

Who's buying household furnishings, services and supplies.
Publicado: (2015)

The professional services firm bible
por: Baschab, John, 1968-
Publicado: (2005)

Business marketing.
por: Bingham, Frank G.
Publicado: (2005)

Journal of services marketing.
Publicado: (2007)

Working in the service sector a tale from different worlds /
Publicado: (2005)

Financial services, markets & regulations
por: Agashe, Anil
Publicado: (2008)

Marketing library and information services. a global outlook /
Publicado: (2013)

The service edge : 101 companies that profit customer care /
por: Zemke, Ron
Publicado: (1989)

Services research in a cross-cultural/cross-national context
Publicado: (2005)

Marketing information products and services a primer for librarians and information professionals /
Publicado: (1999)

Global trade in services fear, facts, and offshoring /
por: Jensen, J. Bradford
Publicado: (2011)

Enhancing the performance of the services sector
Publicado: (2005)