Cita APA (7th ed.)

Rathmell, J. M. (1974). Marketing in the service sector. Winthrop.

Cita Chicago (17th ed.)

Rathmell, John M. Marketing in the Service Sector. Massachusetts: Winthrop, 1974.

Cita MLA (9th ed.)

Rathmell, John M. Marketing in the Service Sector. Winthrop, 1974.