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Marketing /

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Detalhes bibliográficos
Autor principal:	Bovee, Courtland L.
Outros Autores:	Thill, John V.
Formato:	Livro
Idioma:	inglês
Publicado em:	New York : McGraw Hill, 1992.
coleção:	McGrow Hill series in marketing
Assuntos:	Marketing.
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