Cita APA

Bovee, C. L., & Thill, J. V. (1992). Marketing. McGraw Hill.

Citación estilo Chicago

Bovee, Courtland L., and John V. Thill. Marketing. New York: McGraw Hill, 1992.

Cita MLA

Bovee, Courtland L., and John V. Thill. Marketing. McGraw Hill, 1992.