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Introduction to advertising and promotion : an integrated marketing communications perspective /

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書目詳細資料
主要作者:	Belch, George E.
其他作者:	Belch, Michael A.
格式:	圖書
語言:	英语
出版:	Boston : McGraw-Hill, c1995.
版:	3rd ed.
主題:	Advertising. Sales promotion.
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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