Sareen, S. (1999). Encyclopaedic dictionary of marketing: Volume 2. Sarup and Sons.
Cita Chicago (17th ed.)Sareen, Sandeep. Encyclopaedic Dictionary of Marketing: Volume 2. New Delhi: Sarup and Sons, 1999.
Cita MLA (9th ed.)Sareen, Sandeep. Encyclopaedic Dictionary of Marketing: Volume 2. Sarup and Sons, 1999.
Atenció: Aquestes cites poden no estar 100% correctes.