APA (7th ed.) Citation

Berkman, H. W., Lindquist, J. D., & Sirgy, M. J. (1996). Consumer behavior. NTC.

Chicago Style (17th ed.) Citation

Berkman, Harold W., Jay D. Lindquist, and M. Joseph Sirgy. Consumer Behavior. Illinois: NTC, 1996.

MLA (9th ed.) Citation

Berkman, Harold W., et al. Consumer Behavior. NTC, 1996.