APA način citiranja (7. izdanje)

Assael, H. (1998). Consumer behavior and marketing action (6th ed.). South-Western.

Čikaški stil citiranja (17. izdanje)

Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. Ohio: South-Western, 1998.

MLA način citiranja (9. izdanje)

Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. South-Western, 1998.