Παραπομπή σε μορφή APA (7η εκδ.)

Assael, H. (1998). Consumer behavior and marketing action (6th ed.). South-Western.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. Ohio: South-Western, 1998.

Παραπομπή σε μορφή MLA (9th εκδ.)

Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. South-Western, 1998.