Slika na naslovnici

QR koda

Advertising procedure /

Shranjeno v:

Bibliografske podrobnosti
Glavni avtor:	Kleppner, Otto
Drugi avtorji:	Russell, Thomas, Verrill, Glenn
Format:	Knjiga
Jezik:	angleščina
Izdano:	Englewood : Prentice Hall, c1986.
Izdaja:	9th ed.
Teme:	Advertising.
Oznake:	Označite Brez oznak, prvi označite!

Podobne knjige/članki

Advertising /
od: Jefkins, Frank
Izdano: (2000)

Advertising : principles and practice /
od: Wells, William, 1926-
Izdano: (1989)

Advertising : principles and practice /
od: Moriarty, Sandra
Izdano: (2009)

Advertising account planning a practical guide /
od: Kelley, Larry D., 1955-
Izdano: (2006)

Advertising types, trends and controversies /
Izdano: (2012)

Advertising : its role in modern marketing /
od: Dunn, S. Watson (Samuel Watson), 1918-
Izdano: (1986)

Advertising as culture
Izdano: (2013)

Advertising : concepts and strategies /
od: Gilson, Christopher
Izdano: (1980)

Foundations of advertising theory & practice /
od: Chunawalla, S. A.
Izdano: (2008)

Underdog advertising proven principles to compete and win against the giants in any industry /
od: Flowers, Paul W.
Izdano: (2006)

Advertising creative : strategy, copy, and design /
od: Altstiel, Tom, et al.
Izdano: (2017)

Advertising management /
od: Aaker, David A.
Izdano: (1987)

Advertising theory and practice /
od: Sandage, C. H. (Charles Harold), 1902-
Izdano: (1983)

Advertising strategy : creative tactics from the outside/in /
od: Altstiel, Tom
Izdano: (2006)

Advertising : concepts and strategies /
od: Berkman, Harold W.
Izdano: (1986)

Strategic advertising campaigns /
od: Schultz, Don E.
Izdano: (1984)

Advertising cultures : Gender, commerce, creativity /
od: Nixon, Sean
Izdano: (2003)

The (un) common sense of advertising : getting the basics right /
od: Tiwari, Sanjay
Izdano: (2003)

Introduction to advertising and promotion : an integrated marketing communications perspective /
od: Belch, George E.
Izdano: (1995)

Advertising by design : generating and designing creative ideas across media /
od: Landa, Robin
Izdano: (2016)

First steps in advertising and sales promotion
od: Chunawalla, S. A.
Izdano: (2010)

Advertising and promotion : an integrated marketing communications perpective /
od: Belch, George E.
Izdano: (2007)

Beyond advertising : creating value through all customer touchpoints /
od: Wind, Yoram, et al.
Izdano: (2016)

Street-smart advertising how to win the battle of the buzz /
od: Berman, Margo, 1947-
Izdano: (2010)

Advertising, sales and promotion management
od: Chunawalla, S. A.
Izdano: (2008)

Provocateur : Images of women and minorities in advertising /
od: Cortese, Anthony J.
Izdano: (2008)

Developing advertising with qualitative market research
od: Wardle, Judith
Izdano: (2002)

Global advertising in a cultural context
od: Milenković, Mirjana
Izdano: (2009)

"Capitalist realism" in Africa : realities and myths in advertising /
od: Alozie, Emmanuel C.
Izdano: (2014)

Persuasive signs the semiotics of advertising /
od: Beasley, Ron, 1945-
Izdano: (2002)

What's in a name? advertising and the concept of brands /
od: Jones, John Philip
Izdano: (2003)

Entrepreneur magazine : successful advertising for small businesses /
od: Berke, Conrad
Izdano: (1996)

The art of client service : the classic guide, updated for today's marketers and advertisers /
od: Solomon, Robert
Izdano: (2016)

Proven online ad sales tactics practical know-how from profitable web and newsletter publishers.
Izdano: (2003)

Werbung als Marketinginstrument : mit Fallbeispielen aus der Werbepraxis /
od: Haedrich, Gunther
Izdano: (1976)

Why it sells : decoding the meanings of brand names, logos, ads, and other marketing and advertising ploys /
od: Danesi, Marcel
Izdano: (2008)

When ads work new proof that advertising triggers sales /
od: Jones, John Philip
Izdano: (2007)

Storyscaping : stop creating ads, start creating worlds /
od: Legorburu, Gaston
Izdano: (2014)

New vocabularies, old ideas culture, Irishness and the advertising industry /
od: O'Boyle, Neil
Izdano: (2011)

Z.E.R.O. : zero paid media as the new marketing model /
od: Jaffe, Joseph
Izdano: (2014)