APA (7. basım) Alıntı

Backman, J. (1967). Advertising and competition. New York University.

Chicago Style (17. basım) Atıf

Backman, Jules. Advertising and Competition. New York: New York University, 1967.

MLA (9th ed.) Atıf

Backman, Jules. Advertising and Competition. New York University, 1967.