Austin, E. W., & Pinkleton, B. (2006). Strategic public relations management: Planning and managing effective communication programs (2nd ed.). Lawrence Erlbaum Associates.

Austin, Erica Weintraub, and Bruce Pinkleton. Strategic Public Relations Management: Planning and Managing Effective Communication Programs. 2nd ed. Mahwah, NJ: Lawrence Erlbaum Associates, 2006.

Austin, Erica Weintraub, and Bruce Pinkleton. Strategic Public Relations Management: Planning and Managing Effective Communication Programs. 2nd ed. Lawrence Erlbaum Associates, 2006.