APA (7. basım) Alıntı

Arens, W. F., & Weigold, M. F. (2008). Contemporary advertising (11th ed.). McGraw-Hill.

Chicago Style (17. basım) Atıf

Arens, William F., ve Michael F. Weigold. Contemporary Advertising. 11th ed. NewYork: McGraw-Hill, 2008.

MLA (9th ed.) Atıf

Arens, William F., ve Michael F. Weigold. Contemporary Advertising. 11th ed. McGraw-Hill, 2008.