Peter, J. P., & Donnelly, J. H. (2008). A preface to marketing management (11th ed.). McGraw-Hill.
Cita Chicago (17th ed.)Peter, J Paul, i James H. Donnelly. A Preface to Marketing Management. 11th ed. Boston: McGraw-Hill, 2008.
Cita MLA (9th ed.)Peter, J Paul, i James H. Donnelly. A Preface to Marketing Management. 11th ed. McGraw-Hill, 2008.
Atenció: Aquestes cites poden no estar 100% correctes.