Imaxe de Portada

Código QR

Contemporary advertising /

Show other versions (8)

Gardado en:

Detalles Bibliográficos
Autor Principal:	Bov'ee, Courtland L.
Autor Corporativo:	The Irwin series in marketing
Outros autores:	Arens, William F.
Formato:	Libro
Idioma:	inglés
Publicado:	Boston : Irwin, 1992.
Edición:	4th. ed.
Subjects:	Advertising.
Tags:	Engadir etiqueta Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

Títulos similares

Contemporary advertising /
por: Bovée, Courtland L.
Publicado: (1986)

Contemporary advertising /
por: Bovée, Courtland L.
Publicado: (1989)

Advertising excellence /
por: Bovee, Courtland L.
Publicado: (1995)

Contemporary advertising /
por: Arens, Courtland L.
Publicado: (1994)

Contemporary advertising /
por: Arens, William F.
Publicado: (2004)

Contemporary advertising /
por: Arens, William F.
Publicado: (2008)

Contemporary advertising /
por: Arens, William F.
Publicado: (2008)

Contemporary advertising /
por: Arens, William F.
Publicado: (2008)

Contemporary advertising /
por: Arens, William F.
Publicado: (2008)

Contemporary advertising : and integrated marketing communications /
por: Arens, William F.
Publicado: (2011)

Essentials contemporary advertising /
por: Arens, Williams F.
Publicado: (2009)

Advertising : principles and practice /
por: Pearce, Charles
Publicado: (1995)

Contemporary advertising integrated marketing communications /
por: Arens, W.
Publicado: (2013)

The big idea in contemporary advertising video
por: Arens
Publicado: (1994)

Advertising /
por: Jefkins, Frank
Publicado: (2000)

Advertising /
por: Jefkins, Frank
Publicado: (1994)

Advertising a cultural economy /
por: McFall, Elizabeth Rose
Publicado: (2004)

Advertising : principles and practice /
por: Wells, William, 1926-
Publicado: (1989)

Advertising : principles and practice /
por: Moriarty, Sandra
Publicado: (2009)

Advertising : principles and practice /
por: Moriarty, Sandra
Publicado: (2009)

Contemporary advertising and integrated marketing communications /
por: Arens, William F.
Publicado: (2013)

Creative strategy in advertising.
por: Drewniany, Bonnie L.
Publicado: (2014)

Creative strategy in advertising.
por: Drewniany, Bonniel L.
Publicado: (2008)

Advertising account planning a practical guide /
por: Kelley, Larry D., 1955-
Publicado: (2006)

Advertising types, trends and controversies /
Publicado: (2012)

Controversy of advertising : how advertisers present points of view ... /
Publicado: (1977)

Advertising : its role in modern marketing /
por: Dunn, S. Watson (Samuel Watson), 1918-
Publicado: (1986)

The fundamentals of advertising /
por: Wilmshurst, John
Publicado: (1999)

Strategy in advertising.
por: Bogart, Leo
Publicado: (1967)

The practice of advertising /
Publicado: (1978)

Advertising and competition /
por: Backman, Jules
Publicado: (1967)

Advertising as culture
Publicado: (2013)

Advertising : concepts and strategies /
por: Gilson, Christopher
Publicado: (1980)

Advertising /
por: Arens, William
Publicado: (2015)

Advertising that works : how to create a winning advertising program for your company /
por: Fearon, Robert
Publicado: (1992)

Creative strategy in advertising /
por: Jewler, A. Jerome
Publicado: (1992)

Creative strategy in advertising /
por: Jewler, A. Jerome
Publicado: (1985)

Creative strategy in advertising /
por: Jewler, A. Jerome
Publicado: (2005)

Foundations of advertising theory & practice /
por: Chunawalla, S. A.
Publicado: (2008)

Advertising: mass communication in marketing /
por: Kirkpatrick, C. A.
Publicado: (1959)