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Marketing research in a marketing environment /

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Detalhes bibliográficos
Autor principal:	Dillon, William R.
Outros Autores:	Firtle, Neil H., Madden, J. Thomas
Formato:	Livro
Idioma:	inglês
Publicado em:	London : Irwin, c1994.
Edição:	3rd ed.
Assuntos:	Marketing research.
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