APA (7. basım) Alıntı

Kotabe, M., & Helsen, K. (2008). Global marketing management (4th ed.). John Wiley & sons,Inc..

Chicago Style (17. basım) Atıf

Kotabe, Masaaki, ve Kristiaan Helsen. Global Marketing Management. 4th ed. New Jersey: John Wiley & sons,Inc., 2008.

MLA (9th ed.) Atıf

Kotabe, Masaaki, ve Kristiaan Helsen. Global Marketing Management. 4th ed. John Wiley & sons,Inc., 2008.