Customer winback how to recapture lost customers and keep them loyal /
The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
Superior customer satisfaction and loyalty : engaging customers to drive performance /
Customer loyalty programmes and clubs
Secret service hidden systems that deliver unforgettable customer service /
What's the secret? to providing a world-class customer experience /
Beyond the ultimate question : a systematic approach to improve customer loyalty /
Eliminate customer turnoffs /
Exceed customer expectations /
Exceptional service, exceptional profit the secrets of building a five-star customer service organization /
Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
Brand advocates turning enthusiastic customers into a powerful marketing force /
The wallet allocation rule : winning the battle for share /
Managing conflict at work : the art of communication /
Effective teamwork /
Loyalty schemes in retailing : a comparison of stand-alone and multi-partner programs /
Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations /
Mobile telecommunication customer loyalty in Nigeria : determining factors /
How to win friends and influence profits the art of winning more business from your clients /
Researching customer satisfaction & loyalty how to find out what people really think /
Behavioural finance for private banking
Looking beyond the runway airlines innovating with best practices while facing realities /
Strategic customer management strategizing the sales organization /
Services management (including skill development) /
Demand-driven inventory optimization and replenishment : creating a more efficient supply chain /
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance /
The daily you how the new advertising industry is defining your identity and your worth /
Customer service in health care : a grassroots approach to creating a culture of service excellence /
Value proposition design : how to create products and services customers want : get started with; /
Build for change : revolutionizing customer engagement through continuous digital innovation /
Above the line : how to create a company culture that engages employees, delights customers and delivers results /
Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things /
An evaluation of the effect of service quality on customer satisfaction in medical insurance: a case of National Hospital Insurance Fund (NHIF) /
Fish! : a remarkable way to boost morale and improve results /
Marketing for rainmakers 52 rules of engagement to attract and retain customers for life /
What to say to a porcupine 20 humorous tales that get to the heart of great customer service /
Service innovation organizational responses to technological opportunities & market imperatives /
Customer service : a practical approach /
An evaluation of customer satisfaction at the General Post Office - Huduma Kenya centre /
Service quality an Emerald guide.
Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /