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Author
O'Rourke, Dara
Search Results - O'Rourke, Dara
Dara O'Rourke
'''Dara O'Rourke''' is an
environmental scientist
,
information scientist
and
professor
at the
University of California, Berkeley
where he holds an appointment in the Department of Environmental Science, Policy, and Management. He is also the founder of
GoodGuide
, an online consumer tool for retrieving information about the
supply chain
of consumer products such as
toys
,
food
, and
detergents
. Prior to teaching at Berkeley, O'Rourke taught at the
Massachusetts Institute of Technology
.
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Shopping for good
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O'Rourke, Dara
Published 2012
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Consumer behavior
Consumers' preferences
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