Search Results - Mathenge, Susan Nyakiere

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    An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited /

    An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited / by Mathenge, Susan Nyakiere

    Published 2012
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    An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited /

    An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited / by Mathenge, Susan Nyakiere

    Published 2012
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